On Father’s Day 2019, Great Northern Brewing Co. invited Australians to do something with Dad that he wouldn’t forget. They encouraged us to go camping again with our Dad in the great outdoors. A first-of-it’s-kind personalised video invitation generator was created so that it enabled the user to find that perfect campsite from thousands of options Australia-wide. The user’s chosen campsite was then added to their custom video invite which was sent to their Dad in time for Father’s Day.
THE FILM:
THE BESPOKE CUSTOMISED INVITE BUILDER:
THE CASE STUDY: